We have a panel of independant judges

Pf Awards Judges

We have a panel of independent judges, who are made up of GP’s, Hospital General Medical Physicians, Nurse Consultants, marketeers and those who held a senior position in the pharmaceutical industry. Prior to any literature being received, all judges sign a confidentiality agreement.

The different skill sets offered by all of our judges complement each other in the varied assessment areas.

Quotes from Pf Awards 2011 Judges
"Whilst I was working directly in the UK pharmaceutical industry I attended the Pf Awards ceremony, and the process always intrigued me. I wondered how the ‘best of the best’ were selected, and I was very conscious of the well-worn phrase ‘it’s the industry patting itself on the back.

Since starting my own coaching and training company four years ago, I have seen the awards from the other side – as a judge. The candidate process, the judging, the judges themselves… and most importantly the impact that winning has on individuals, their careers, and their profile internally as well as within the industry at large.

When judging, the difference between a top performer and an average performer is crystal clear. To win you need:
• Exceptional ‘product’ knowledge.
• Exceptional knowledge about the environment.
• The ability to make a compelling case and influence others.
… and most importantly of all
• Authenticity. …
Something that, by definition, you can’t fake."

Rob Kemp, Purple Patch Coaching & Training

Please click here to read the remainder of the Pf Awards Judging panel article, which is displayed in June’s issue of Pf Magazine http://www.pharmafield.co.uk/digital/issue

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